In the age of big data, the Shoprite Group is at the forefront of innovating with artificial intelligence (AI). As one of the world’s leanest and most advanced retailers here are three leading innovations which have had a marked impact on the Group’s operations as it continues to create the best possible customer experience:
Ensuring Sixty60 arrives fast and fresh
To further improve Checkers Sixty60’s delivery times, the Group developed a machine learning algorithm to dynamically define optimal delivery regions. The solution overlays a map with the spatial-temporal view of orders while using order data to determine the optimal delivery area for each store.
The algorithm also considers packaging and delivery time to determine the areas which can be best served by a driver within the allocated time (60 minutes). In addition, it uses advanced route optimisation algorithms based on isochrones and open route services to overlay geospatial and traffic data with the available delivery time to determine the optimal delivery route.
Only the freshest on the shelf
In a South African supermarket first, the Group successfully deployed a powerful end-to-end supply chain software solution to ensure highly accurate orders. This includes fresh produce such as poultry, cheese, eggs, milk and more, resulting in fully stocked shelves and less food waste.
Using machine learning and artificial intelligence, the system considers a diverse number of external factors when ordering ultra-fresh products. For example, the team fed two years of sales and stock data, together with several extrinsic factors, into the system to better predict how much chicken customers will buy throughout the year and inform suppliers accordingly. The implementation was an immediate success, with substantially increased year-on-year sales growth and significantly reduced wastage.