Woolworths has once again demonstrated its exceptional prowess this year at the annual SA Dairy Championships, solidifying its position as an industry leader. The outstanding achievement of notching up a total of 79 awards, including 23 first place trophies, five prestigious Qualité Awards, and the highly sought-after Product of the Year award for their Ayrshire Mozzarella, created by RFG Foods, highlights Woolies’ unwavering commitment to excellence.
The SA Dairy Championships, a prestigious event that celebrates excellence in the dairy industry, serves as an annual highlight for the sector. This year marks the event’s 190th year since its inception in 1834. With 929 product entries from 71 dairy producers, meticulously evaluated by a panel of 80 expert judges who assess taste, texture, aroma, quality, and overall presentation, the championships represent the cornerstone of the dairy sector in South Africa.
Woolworths’ domination in the realm of dairy is indisputable, as the brand continues to receive recognition for its diverse range of cheeses, yogurts, milk, butter, cream and ice cream. Cementing its position as the crème de la crème of the dairy world, Woolworths’ relentless pursuit of innovation and its commitment to exceeding customer expectations have propelled it to the forefront of the industry, garnering widespread recognition and critical acclaim.
As Woolworths celebrates this remarkable achievement, the company remains unwavering in its dedication to its core values of quality, customer satisfaction and continuous improvement.
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