Retail giant, Game, continues to take strides in the roll out of its overall turnaround strategy, Retail Reimagined, with the opening of three stores across Gauteng and KwaZulu-Natal, all with a new look and feel focused on offering a seamless shopping experience.
Earlier this year, Game re-opened its Wonderpark and Eastgate stores as well as opened a new store in the newly built Rustenburg Mall. The latest stores to be unveiled includes stores in Boksburg (East Rand Mall), Cresta (Cresta Shopping Centre) and Durban (Gateway Shopping Centre).
“Game has always been ahead of the retail game and we’re glad that we’ve been able to transform our stores successfully for our customers to benefit from. We want our customers to enjoy the different features, pricing guides and categories that we’ve put together because at Game we understand that shopping shouldn’t come with any hassles. The brand-new modern look-and-feel, convenient store layout and various and wide-ranging categories including clothing, party solutions, wellness, baby and our world famous appliances and TV’s that all contribute towards a better shopping experience for the customer,” says Katherine Madley, Vice President of Marketing at Game.
Some new features in store customers can look forward to:
• Different surfaces for parents to test prams out on so that their little ones have the smoothest ride.
• A bike track for kids to test bikes.
• A wellness area that focuses on the seven goals of fitness (fitness, strength, slimming and toning, healthy mind, healthy body, seasonal sport, lifestyle accessories).
Madley adds, “We want to afford all our shoppers a chance to experience convenient shopping that caters to their every need. Furthermore, Game guarantees its customers the lowest price on each item with Game’s Price Beat Promise. If a customer finds an item that Game stocks cheaper anywhere else, they simply need to bring the leaflet in-store and Game will beat that price by 10% on the difference”.
Each of the stores will be re-opened on the following days:
• Boksburg – 20 October
• Gateway – 21 October
• Cresta – 22 October
The stores will start trading at 9am across the given dates.
*Trading hours may vary per region. Please visit game.co.za to check trading hours for your nearest store.