Mobecom Limited is pleased to announce it has signed agreements with two of Spur Corporations’ (Spur) franchise brands, John Dory’s and Spur Steak Ranches.
Mobecom announced on 30 November 2017 that it had entered into a Master Services Agreement with Spur (MSA), as Spur’s exclusive provider of customer loyalty technology for Spur’s 590+ franchise outlets within South Africa, Africa and Australia (across seven brands). At the time, Mobecom also executed agreements for two of Spur’s seven brands, ‘Panarottis Pizza Pasta’ and ‘RocoMamas’.
The Company anticipates that these new agreements will contribute to Mobecom’s contracted recurring revenues from the Spur Group in CY 2018 by approximately 15%. The agreements also present a further revenue earning opportunity for Mobecom based on orders placed by Spur consumers through Mobecom’s apps. The additional revenue equates to 4.5% of all loyalty member orders across the participating Spur brands under the MSA, and the potential transaction-based revenue opportunity under the MSA remains significant, with Spur’s total addressable ordering customer base estimated at over 2 million consumers.
Mobecom remains on track to deliver its mobile customer loyalty technology for Spur’s remaining contracted restaurant franchise brands by 30 July 2018.
Mobecom Chief Executive Officer, Neil Joseph, states: “With agreements with John Dory’s and Spur Steak Ranches now in place, we remain poised to implement our technology solutions, adding further recurring revenue in CY 2018, and earning an additional 4.5% fee for any orders placed in-app.”
“We also continue to remain on-track to deliver our mobile app technology to contracted Spur portfolio of brands by 30 July 2018”.